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Andiron Lecture Series - Co-creation of Value Using Logistics and Supply Chain Relationships

Wednesday, November 28, 2018

4:00 p.m.

Room 252, Ridgway University Center, Eykamp Hall, University of Evansville Campus, 1800 Lincoln Ave, Evansville, IN

Yolanda Obaze is an assistant professor of supply chain management at the University of Evansville. Obaze earned her BA from Ahmadu Bello University Zaria, Kaduna Nigeria, and her MBA (strategic management and marketing) and PhD degrees from the University of North Texas, Denton Texas. Her research interests include service systems, complexities and marketing theories, operations and supply chain management, logistics systems, and humanitarian logistics and supply chain management. She has published in Transportation Journal. She is a discipline peer reviewer for the Journal of Business Research and European Journal of Marketing, and is an active member of the Institute for Operations Research and the Management Sciences (INFORMS), Production and Operations Management (POMS), South West Decision Sciences Institute (SWDSI), Decision Sciences Institute (DSI), and Association of Collegiate Marketing Educators (ACME).

A maturing stream of logistics and supply chain literature has focused on supply chain relationships to understand how these relationships can impede or create a sustainable competitive advantage. Concurrently, researchers seek to understand how traditional supply chain management practices can be adopted into complex networks of various organizations that have a plethora of motives, missions and values. Obaze’s current research looks into complex supply chain relationship management and practices – in particular, how supply chain relationships that enable economic and social networks can be complex and yet achieve sustainable goals.

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