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Sarah Frey, America's Pumpkin Queen, to Speak at UE on April 10

Posted: Friday, April 5, 2024

Sarah Frey, founder and CEO of Frey Farms, will speak at the University of Evansville (UE) from 7:00 to 8:00 p.m. on Wednesday, April 10. The event will be held in Eykamp Hall, located on the second floor of Ridgway University Center.

Afterwards, a meet and greet will be held and 25 copies of Frey's books will be handed out on a first-come, first-served basis. Those who already have a copy can bring their book to have signed. This is free and open to the public.

Sarah Frey oversees the diverse operations of Frey Farms, including land acquisition, regenerative agriculture initiatives, raw ingredient manufacturing, and a full-scale beverage business. The Sarah's Homegrown brand of produce and beverages are distributed across the U.S. from over 200 cold-chain distribution centers across both retail grocery and food service. Frey Farms is best known as being America's largest producer of fresh pumpkins, but watermelons are, in fact, their top commodity.

In 2020, Frey authored the best-selling book "The Growing Season: How I Built a New Life - and Saved an American Farm." Her entrepreneurial spirit was nurtured at the age of eight while accompanying her mother on a summer produce route selling direct to grocery retailers in southern Illinois. When she turned 16, Frey took over the route and eventually expanded it to more than 150 stores. At age 19, she negotiated with Walmart, turning her vision into reality and bringing her four older brothers back to the family farm.

This event is part of UE's Patricia H. Snyder Concert and Lecture Series, created in 1997 to bring speakers or performers of national renown to Evansville at no cost to the public. The series spans a wide variety of topics, and previous speakers and musicians include Doc Severinsen, Daymond John, Barbara and Jenna Bush, and Eileen Collins.

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